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Dubai Shopping Festival: the winter that draws travelers to Dubai

From December 5, 2025, to January 11, 2026, Dubai hosts the 31st Dubai Shopping Festival (DSF).
A girl, with her back to the camera, shoots colorful fireworks at a festival in Dubai
Fireworks at the festival
Photo: Visit Dubai

It is the city’s main winter festival, bringing together shopping, gastronomy, and urban events.

As part of the festival, visitors can enjoy large-scale sales, pop-up projects, and limited-edition collaborations. In addition, DSF introduces guests to Dubai’s diverse culinary scene. It features both fine-dining restaurants and street food routes. As a result, travelers can experience the city’s cultural diversity through taste.

At the same time, Dubai’s shopping malls transform into family-friendly spaces. Concerts take place here, along with interactive zones and entertainment areas for children.

Meanwhile, one of the festival’s highlights will be a spectacular light show. For the first time, more than a thousand drones will take to the skies over Dubai simultaneously. They will be synchronized with fireworks, creating an impressive visual performance.

People crowded on the bridge, watching and filming a light show in which glowing drones flock to the word Dubai in the night sky
Unforgettable drone light show
Photo: Visit Dubai

According to Ahmed Al Khaja, CEO of Dubai Festivals and Retail Establishment, Dubai Shopping Festival has been attracting visitors from around the world for three decades. As a result, the festival boosts tourism and economic activity. Moreover, it delivers unforgettable experiences to millions of people.

DSF also goes beyond shopping malls. The city welcomes back DSF Auto Season, a platform for car enthusiasts and themed exhibitions. In Dubai Design District, the e& MOTB project will present 27 new culinary concepts and 56 local retail brands. Admission to concerts and art installations will be free.

The inscription "Hatta" in the Hajar Mountains, UAE
The inscription “Hatta” in the Hajar Mountains, UAE
Photo: Visit Dubai

Nature lovers are also catered for through the DSF x Hatta project. In the Hatta mountains, evening routes with Hatta Lights illumination will appear. The program includes open-air concerts and family-friendly entertainment.

Mild winter weather and a rich schedule of events make Dubai Shopping Festival one of the season’s brightest highlights. The festival is equally appealing to both travelers and local residents.

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